What is the most important element for an article?
Yes, the content is important but there is something else more important, the one thing that people read before moving on to the content.
The title is what captures people attention first before the content.
Many times, we will browse through the titles while deciding whether to read the articles or not. Usually, if the titles are not interesting, we will pass. When there is something that catches our eyes, that is what we are looking for.
More people read the titles first before they read the content compared to people who read the titles and the content together.
So, we have to learn how to write titles that catch attention.
If you want to learn more about interesting titles, check out these templates:
1. Template 1
2. Template 2
3. Template 3
More information at Copyblogger.